Guess permeates the fashion world as the new image of sex appeal. Attracted by the Hollywood lifestyle, the Marciano brothers introduced Guess in 1981, and redefined denim with their stone washed jeans.
Originally department stores and fashion critics were reluctant to embrace the Marciano creations but a sell out at Bloomindale’s was the beginning of a brand which redefined the lifestyle of women. Black and white campaigns with its signature Guess logo evoke a sensual mood of mystery that would become as important as the product itself. Today Guess is a global lifestyle brand worn by women who are a symbol of a young and adventurous lifestyle such as Claudia Schiffer and Naomi Campbell.
The Guess collection possesses a sense of energy and youthfulness.
The collection is original, fresh and innovative, and its chic and stylish designs are provocative and sexy reflecting the same unique aesthetic that is the core of their design philosophy.