Envision Optical Gold Coast Optometrists Maui Jim Sunglasses New Releases

Maui Jim, Hawaii and the famous PolarizedPlus® lens

Aloha! Maui Jim has become known as one of the top high-performance polarised sunglasses in the world.

Maui Jim sunglasses were first sold on the beach in Lahaina, Hawaii, in 1980. However, the small fledgling company realised there were no sunglasses, not even their own, that could combat the fierce glare and UV light of the Hawaiian sun.

They engineered the revolutionary PolarizedPlus® lens which eliminated glare without compromising the island’s vibrant colours. Since then, they have created a cult following of Maui Jim enthusiasts.


“They are quite simply addictive to look through especially in our Gold Coast outdoors.”

Along with their superb polarised lens technology that blocks out 100% of harmful UV rays there is no other sunglass that offers the same level of visual acuity, protection and colour enhancement as the Maui Jim. The Aloha Spirit permeates the philosophy at Maui Jim and the constant technological improvements ensure that the world is bought to life for their followers.

The polarising technology is central to the Maui Jim collection. The lenses block out 100% of harmful UV rays without interfering with the colour balance and perception. They are designed to filter all typed of glare: reflected, direct and bounce back. The bi-gradient mirror coating also mimics the effect of squinting giving you a clearer image where the colours shine. The designs are created with light weight material and feature a range of classic styles that never go out of fashion.

Our four locations on the Gold Coast have new Maui Jim stock in store with some great new styles that we have fallen in love with.  Come in and visit and try them for yourself at James St Burleigh Heads; Treetops Plaza Burleigh Waters, MyCentre Nerang or Tweed Health for Everyone Superclinic in Tweed Heads South.